Inbound Marketing

Inbound Marketing, or Permissive Marketing, consists of bringing the customer to you rather than pursuing them. It responds to a major change in the behavior of buyers, and is placed at the forefront of business concerns.

To learn more about Inbound Marketing and its tools, visit our blog!

  •      Inbound Marketing: what is it
  •      Inbound Marketing: the tools
  •      Inbound vs. Outbound: which strategy to use?

 

With Actency, deploy your Inbound Marketing strategy in less than a month.

Contact us today!

 

Actency guides you at every step of your inbound strategy, and in all its aspects: definition of your personality, setting up your purchase funnel, training on tools and the methods...choose the 360° support!

 

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For more info:

Content Marketing: articles, blogs, infographics, videos, etc. Content is essential to an Inbound Marketing strategy. The golden rule: quality. The proposed content must answer your prospects’ questions.

Need a boost? Our teams support you in your content strategy, the creation of your content (writing, graphic creation, videos, etc.) or the animation of your blog. Contact us!

 
Search Engine Marketing (SEM): SEO, SEA - The first step in Inbound Marketing is to attract potential prospects to your site. And for that, an SEO / SEA strategy is essential!

Actency supports you at all stages of your SEO / SEA strategy. Consult us!

Social Media Marketing: favored platforms of Inbound Marketing, social networks are a great opportunity to promote and share content, and reach the right audience.

Setting up a social network strategy and community management? Call on our experts!

 

Email Marketing: Newsletters, lead nurturing. Email, coupled with landing pages incorporating calls-to-action, remains a very effective tool. Especially today since it can be hyper-personalized thanks to marketing automation platforms. It would be a shame to do without!

Are you wondering about your emailing strategy, considering adopting a marketing automation tool, or need help creating and deploying your campaigns? We are here!